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It’s time for colleges and universities to engage in higher education SEO to reclaim their rightful claims to keywords from lead aggregators, content farms, ranking agencies and others.
Posted in: Higher Education SEO, Higher education SEO agency
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Savvy higher ed leaders realize they need to add search engine marketing (SEM) to their overall marketing plans. But several common mistakes can hinder efforts.
A new addition to ‘University Business’ magazine article titled ‘College Search Gone Bad’ outlining the top 10 search marketing mistakes made by colleges and universities.