Ideas, insights and inspirations.

Until recently, the battle for consumer attention on digital devices and platforms was led by Google, Bing, Facebook, Instagram, LinkedIn and Twitter – and to a lesser extent by Pinterest and Snapchat. The entry of Amazon dramatically changes the dynamic … Continue reading

I remember walking along the New York City High Line — a Queens railway turned scenic nature path through Manhattan — and looking up to see one of Spotify’s vibrantly colored billboards on the side of a nearby building. It … Continue reading

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You want to see the world’s most well-practiced and ridiculous eye roll? Play me a sappy country music song. I see right through that charade – disingenuous, insipid and frankly offensive. Cue. That. Eye. Roll. To me, there are two … Continue reading

For an ad lover and athlete like myself, the olympics are like super bowl, but better — I get to experience great ads for two weeks straight. (The only difference is the advertisement restrictions that the International Olympic Committee for non-sponsors but this … Continue reading

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