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Category: Social Media

Manufacturing Social Media Audit Agency for Industrial Companies

As a leading social media agency for manufacturers and industrial companies, we are frequently asked to share our best practices. This is part of a series of posts to explain how social media audit can serve their interests. A social media audit involves a comprehensive review of a industrial company’s primary social media channels, profiles, […]

Social Media Audit agency for colleges, universities and higher education institutions

As a leading social media agency for colleges, universities and higher education institutions, we are frequently asked to share our best practices. This is part of a series of posts to explain how social media audit can serve their interests. A social media audit involves a comprehensive review of a higher education brand’s primary social […]

5 Quick Campus Photo Tips

College marketing and communications teams increasingly look to boost video teams and budgets. All well and good, but we should not overlook the enduring value and impact of your still image library. It’s easy to grow complacent and assume that last year’s photos will meet this year’s needs. It’s tempting to hire less qualified photographers, […]

Higher education content marketing: 3 Keys for ensuring your content gets the most exposure

Creating a well-thought-out content release plan can help you get the most exposure for your content marketing efforts and ensure that your hard work pays off.

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What’s so great about Instagram in the higher education space?

Designer Krystal discusses why colleges and universities should focus more efforts on their Instagram footprint.

Snapchat. Dying or on the rise?

With the introduction of Instagram and Facebook stories, what changes is Snapchat making to stay relevant and win their users back?

Find Meaning in Your Social Media Analytics

Find Meaning in Your Social Media Analytics

“My Goodness, Look At How Your Social Media Has Grown!”

The times are sure changing. Social media giants like Facebook and Twitter have taken their products to a whole new level of social.

That’s another story…

In just nine months of existence, Instagram Stories has gained over 200 million daily active users. How can we use this medium in higher education marketing?

Facebook News Feed Algorithm – How posts are getting served up on people’s news feeds

Facebook’s news feed algorithm, as a result of major updates and changes, now aims to “deliver the right content to the right people at the right time”.

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About

Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.

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