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Kansas City University, one of the oldest osteopathic medical schools in the US, turned to Elliance, a website design and digital marketing agency, to bolster their leadership role in the industry and outsmart the competition.
Posted in: marketing of medical schools, osteopathic medical school website design agency
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Elliance, a higher education inbound marketing agency, has worked with many colleges to increase visibility, traffic and reputation through top Google rankings for their blogs. Read more to find out how we have helped our clients.
Elliance, a higher education website design and SEO marketing agency, helps universities with redesign and SEO projects. Here is a glimpse of our recent work for UNC Charlotte which resulted in top rankings in North Carolina.
Posted in: college website redesign
As a Pittsburgh-based paid advertising agency, we have adapted to the technological changes happening in the industry. Here are some SEM best practices that we regularly use to create and manage top converting campaigns for our clients.
Elliance, a Pittsburgh-based marketing agency helps you stay ahead of the curve by using AI principles in their SEO strategies. Learn how AI is impacting SEO to build top rankings on Google.
As we develop ad creative for our higher education marketing clients, many factors inform our campaigns. This has resulted in best practices that we follow for creating high-converting ads and craft unique campaigns for each client.
At Elliance, a digital marketing agency, we create unique landing pages for our higher education marketing campaigns. Here are some best practices that we follow which work well in attracting and engaging prospective students.
Featured Snippets are the highlighted results at the top of a Google Search Results page. Also known as position “zero”, they appear above the first organic result. Google displays these results when they determine that this format will help the user more easily discover what they’re looking for. Featured Snippets can show up as a list, a paragraph, a table and a video. At Elliance, a higher education SEO and digital marketing agency, we have been helping clients get top rankings for over 20 years. As we work to boost rankings for our higher education marketing clients, we aim our efforts to get strong featured snippet rankings for our clients. There have been some remarkable results that we’ve noticed in cases where we’ve achieved featured snippet rankings. Benefits of Ranking on Featured Snippet Results Higher clickthrough rates: Research shows that people click more on featured snippet results. According to Search Engine Watch featured snippets account for 35% of all clicks. FirstPageSage.com … Continue reading
A prospect will use different types of keywords at different stages of their college search process. Read about the lifecycle of a higher education searcher from awareness to the final decision stage and how a deliberate SEO strategy can help.
As part of a recent web design project for Highmark Insurance company we baked in SEO thinking into the structure, experience and content of the website.