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Tag: UX

Elliance

Pooh Sticks & Commandants

It’s getting hard to remember life before social media – much more so since mobile devices enabled its wholesale invasion of every corner of our lives. One of the conundrums I’ve observed people encountering is that of how heavily committed one should be to keeping up with the goings-on of his or her social set. […]

Elliance

Why Won’t Devan Replace His Broken iPhone?

I have a friend named Devan. Like a lot of my friends (and a lot of your friends too), Devan has a cell phone. It’s an aging iPhone 3G. You can tell it apart from the iPhone 4 (and 4S) by its rounded edges and plastic case back. Devan’s had this phone for three years […]

Elliance

The Unbearable Narcissism of Mobile Users

A few weeks ago, I wrote about the need for judicious consideration of whether to embark on an app-building journey or build a mobile-friendly website. A couple of days later, Buzz Andersen at Tumblr said something in an interview that rings true for most of us not profoundly drunk on the Kool Aid of the […]

Elliance

Getting Responsive

Once upon a time, a project (the making of, let’s call it, “The Product”) would go like this: Having finished discovery, the project lead, an information architect, and a content strategist would articulate the site’s purpose, structure, content strategy, and page requirements. This would take the form of a package of deliverables including spreadsheets, site […]

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About

Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.

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