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Tag: Social Media

Elliance

What’s so great about Instagram in the higher education space?

Designer Krystal discusses why colleges and universities should focus more efforts on their Instagram footprint.

Snapchat. Dying or on the rise?

With the introduction of Instagram and Facebook stories, what changes is Snapchat making to stay relevant and win their users back?

Find Meaning in Your Social Media Analytics

Find Meaning in Your Social Media Analytics

“My Goodness, Look At How Your Social Media Has Grown!”

The times are sure changing. Social media giants like Facebook and Twitter have taken their products to a whole new level of social.

Tune up Your Twitter for a Successful Social Media Marketing Campaign

Tune up Your Twitter for a Successful Social Media Marketing Campaign

Elliance

Is Your Digital Marketing Manufacturing The Right Results?

It used to be that a face-to-face meeting and a classic hand shake was all it took to seal the deal. Nowadays, manufacturing marketers realize that it takes a bit more to land a lucrative contract and is why digital is playing such a large part in manufacturing marketing strategy. According to The Content Marketing […]

Elliance

The Social Media Digital Supermarket

Does anyone feel that the current crop of social media apps and tools resembles the produce section at your local supermarket? There are so many social media channels to choose from and just like fruit and vegetables, you need to choose the right ones for a delicious dish. Core social media platforms Facebook, Twitter and […]

Social Marketing Meets New Product Launch

Most people draw a clear line between conventional marketing of products and services, and social marketing, which broadly defined applies marketing principles to change human behavior in order to improve health or benefit society. But what happens when you bring a social issue forward that almost nobody knows even exists — one that goes to […]

Elliance

What makes social media social?

It’s simple. It’s about people, their stories and their relationships. It’s about compelling storytelling. It’s about telling stories with great photographs, great videos and intriguing ideas. If you follow these three guidelines with your social media, you will be very successful. Learn more about our social media marketing services.

Elliance

It’s made of people! Social media for higher education

According to Inside Higher Ed, “About two-thirds of high school students use social media to research colleges, and more than one-third of those students use social media to help decide where to enroll.” So why do colleges and universities post unsharable content to social channels that are designed for sharing? Posting the merits of your […]

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  • Creating a Financial Education and Wellness Brand That Helps Students Master Their Money: A Case Study
  • 4 Proven Strategies for Boosting Masters Program Enrollment
  • Increasing Enrollment for Masters Programs: Strategies, Tactics, Best Practices and Case Studies
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  • How infographics can supercharge your content marketing campaign
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About

Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.

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