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Tag: Higher Education SEO

Takeaways from “Think Education,” Google’s Higher Education Marketing Summit

To be successful in the ever-changing higher education marketing space, ensure top rankings in search results, mobilize your brand, and leverage the power of video.

Elliance

Top 10 Search Engine Marketing Mistakes Made by Colleges and Universities

Savvy higher ed leaders realize they need to add search engine marketing (SEM) to their overall marketing plans. But several common mistakes can hinder efforts.

Elliance

College Search Gone Bad

A new addition to ‘University Business’ magazine article titled ‘College Search Gone Bad’ outlining the top 10 search marketing mistakes made by colleges and universities.

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  • How to Use Content Governance to Shape Better Sitemaps
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  • Identity and Logo Design Agency for Higher Ed Associations and Councils
  • How Google Search Traffic is Impacted by AI Overviews
  • Faculty Photoshoots to Power Higher Ed Visual Content Marketing Strategy
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About

Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.

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