Aha! :: Elliance Blog

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Our Willingness To Believe

As I waited in the supermarket checkout lane the other day and took in the tabloid headlines, it occurred to me that fake news isn’t new at all. We’ve been inundated with it for decades. However, given our recent election, it appears that what’s new is that more and more of us are beginning to […]

Twitter birds
Tune up Your Twitter for a Successful Social Media Marketing Campaign

Tune up Your Twitter for a Successful Social Media Marketing Campaign

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Migration or migraine? It’s your choice.

Anyone who has ever suffered through a migraine knows the symptoms: headache, distorted vision, irritability, dizziness, nausea, etc. Anyone who has ever gone through a website content migration has probably experienced some of these same symptoms. Whether we all like it or not, in the world of digital media content migration is a necessary evil. […]

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More than a single story — A look into the Elliance Discovery Process

I live for stories. Simply being in the presence of a good story being told or lived right there in the moment sends adrenaline pumping through my veins. In what is one of the most inspiring TED Talks I have heard, novelist Chimamanda Ngozi Adichie shares about the impact stories can have, as well as […]

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Should marketers make New Year’s resolutions?

A new year is always the perfect time to evaluate personal and professional goals. Which explains why the article, 10 Resolutions Marketers Should Make —And Keep — In 2017 caught my eye. I thought this article included some good advice: Marketers should resolve to prioritize the mobile customer experience. Marketers should resolve to stretch and […]

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Put me in coach…

Founded in 2009, Dribbble has quickly become one of the largest digital platforms for designers to show and tell, promote, discover, and explore design. With over 500,000 users, 300+ of which call Pittsburgh home, Dribbble is changing the way designers share their work, find new clients, make friends and expand their skillset. Exclusivity has been […]

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Can three words liberate corporate profits?

Neuroscientists would disagree with Juliet’s famous words from William Shakespeare’s Romeo & Juliet. What’s in a name? that which we call a rose By any other name would smell as sweet Smell as sweet? yes. Perceived the same as a rose? Probably not. Brain scientists can prove with imaging techniques that different words evoke vastly […]

creates an inflection point
Can websites be engines for liberating prosperity?

Three recurring themes that our clients have shared with us after 1-2 years of their website redesign are…

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The benefits of leading two lives

This art director’s hope is that everyone in the coming year will make a practice of living a rich contemplative life. Your active life will thank you.

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And The Survey Says…

For the past nine years, I have been planning and promoting Elliance’s educational seminars and webinars for university administrators and business executives as an avenue to share knowledge and build relationships. So much has changed since we started offering these events that the only way I can evaluate the evolving needs of our audiences is […]