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Category: Web Development

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Building a style-guide in SCSS

For the past two years, I have been using SCSS to build my websites. Developers everywhere have touched on the many benefits of SASS/SCSS compared to LESS and vanilla CSS in the past, so let’s just skip ahead to doing something cool. With large higher education websites, I was finding that I was rewriting the […]

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3 Benefits of a Responsive Web Design for a Magazine

With the CMU Today responsive web design project completed, Nik reflects on the benefits of having a device optimized online magazine.

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What we learned – Responsive Web Design for a University Magazine

Drew discusses the lessons learned from our latest responsive web design project which we did for Carnegie Mellon University magazine.

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How I learned to stop worrying and love the grid

About a year ago, I took the plunge in to grid-based web layouts. For a long time, I felt that grids were too restricting for creative design and limited your choices and direction for development. Oh how wrong I was. The use of the grids is quickly becoming a standard for rapid template generation. Designers […]

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How a Responsive Web Design Gives You an Agile Process

If you read our blog, read articles like this, or have a ton of mobile traffic coming to your site, you already know that making your website responsive is a good idea. In my last post, I even went through some of the other benefits of responsive design for your site. But what you might not […]

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Developers corner – What we’ve learned: Why.Bryant.edu

Recently, we launched a landing page for Bryant University. This site asked the question “Why Bryant University?” and was completed in a tight two week turn around. Seemed like a walk in the park. It was anything but that. Thanks to our amazing design team and our thoughtful and motivated clients, Why Bryant sparks your […]

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Other Reasons to Make Your Existing Site Responsive

If you’re familiar with responsive web design (RWD), you know that one of its goals is to make your website easier to use on different devices. And if you don’t know what RWD is, I’m sure you still want your website to look good on all devices. More and more people are using mobile devices […]

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Richer Search Results with Microdata

When you search on Google, your results include data that is part of their Knowledge Graph – Google’s name for the way information is displayed beyond the normal search results. As part of the knowledge graph, Google lets you link your website search listings to your Google+ account using microdata. I used www.elliance.com as a […]

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Mobile app vs. Responsive website for your .edu site – Your audience

This is part 1 of my 3 part blog post about the best solution to your .edu website. Please stay tuned for the following posts. Now that nearly a quarter of web traffic is coming from mobile devices*, we’ve come to a crossroads over the best solution to a large webpage such as an .edu […]

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Higher Education Web Development: How to Choose a CMS

In my last blog post, I discussed the three types of CMS systems: Proprietary CMS systems, Commercial CMS systems and Open-source CMS systems. Which begs the question, which type of CMS system should a higher education institution purchase? The answer depends on your size, need for flexibility, in-house teams, budgets and risk-management. While there is […]

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About

Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.

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