Ideas, insights and inspirations.

It’s naive to think that everyone associated with the college is a prospective donor. It’s equally naive to expect that alumni who show up at glitzy events or receive slick campaign marketing materials will end up donating. A college can, … Continue reading

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There are hundreds of ways for capital campaigns to go wrong, but these five characteristics define all successful ones: Consequential: They set goals for lasting, measurable impact and for improvements to community, society and the human condition i.e. goals that … Continue reading

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“If I only had an hour to chop down a tree, I would spend the first 45 minutes sharpening my axe.” – Abraham Lincoln. This sentiment specifically applies to vice presidents for advancement when planning, launching and implementing capital and … Continue reading

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College presidents, vice presidents for advancement, and board members form the trifecta for envisioning, executing and consummating a successful capital or comprehensive campaign. College presidents play these 10 crucial roles: Visioning The Visionary: Knows the fundraising goal and is able … Continue reading

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College presidents, vice presidents for advancement, and board members form the trifecta for envisioning, executing and consummating a successful capital or comprehensive campaign. Board members play three crucial roles: Strategist & Visionary As institutional visionaries, they: Ensure strategic planning is … Continue reading

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Communicating before, during and after a capital campaign requires the kind of symphonic thinking that author Daniel Pink explores in A Whole New Mind: Moving from the Information Age to the Conceptual Age. Strategic visions and campaign priorities can quickly … Continue reading

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Alumni giving rates have dropped by more than 50% in the last twenty years. Mega-gifts continue to expand while the number of donors has declined primarily because philanthropic support from millennials has decreased. The net impact of all this is … Continue reading

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