| Dec 15, 2008
10 Telltale Signs That You Need To Redesign Your Website
- The Website is not your #1 lead source or sales source
- The website doesn’t exude your passion, craftmanship, and thought-leadership
- Words are used but they are not weaved into compelling stories
- There is more telling and less showing
- The website frustrates prospects who can’t find what they want within 3-5 seconds
- It’s unclear to a user why prospects should pick you
- The prospects can’t see how you served other similar customers
- Mechanisms don’t exist to increase word-of-mouth with RSS and social media sharing tags
- The photographs are weak and videos are few
- The website doesn’t appear on top of search engines for important keywords your prospects are typing