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Thursday, January 31st, 2019 at 10:31am
One of the many reasons websites need to be designed for mobile first. https://t.co/bY8fuRPGE8
Thursday, January 31st, 2019 at 9:40am
#Contentmarketing keeps evolving, this blog post explains the newest trend; high-fidelity content marketing
https://t.co/KALh5zYp5v
Thursday, January 31st, 2019 at 9:11am
Proud to share this great story from one of our clients. https://t.co/sBZmkqk2c8
Tuesday, May 15th, 2018 at 7:59am
Thrilled to be presenting a case study tomorrow on #CascadeCMS. You can still register, hope you can join us. https://t.co/pxGB3MuATt
Thursday, March 8th, 2018 at 4:54am
How does a prospective student go about finding their future college or university via search engine? We unpack their thinking in our recent blog post.
#SEOStrategy https://t.co/ixRNxZKS5X
Colleges and universities can take the following SEO steps to grow their undergraduate, graduate, and online enrollment. 1. Make your website responsive, secure and fast Google rewards responsive websites – the ones that auto-adjust gracefully on smartphones, tablets or desktops. … Continue reading
Posted in: Higher Education Marketing, Higher Education SEO
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Colleges and college admissions teams have their hands more than full managing current and prospective students through the unprecedented coronavirus pandemic. A 10-Point Response Plan for College Admissions Here is a 10-point plan to help you meet next … Continue reading
Posted in: Higher Education Marketing
The best higher education marketing agencies are being invited by their college and university clients to solve a spectrum of challenges – from the very routine to the most sophisticated ones. Over the last 25 years, in serving over 100 … Continue reading
Posted in: Higher Education Marketing
Top performing SEO agencies help their clients realize that fortune smiles on colleges and universities that pursue and achieve top organic rankings. Prosperity takes many shapes and forms for colleges ranked on page #1 of search engines. Their best practices … Continue reading
Included below are 11 proven strategies for increasing enrollment in your college. 1. Abandon traditional student search models. Hunt like sharks. Don’t feed like whales. The era of buying prospects names, spamming them, seeing who sticks, and praying some convert … Continue reading
Top performing higher education marketing agencies help their clients deploy the following best practices: 1. You become the story you choose to tell. It’s how institutions make meaning from the arc of their history, and operate with a sense of … Continue reading
In 2020, higher education marketers are battling to win an outsized share of a shrinking pool of domestic and international students. Future students are expected to be more racially and ethnically diverse than ever before. Increased marketing funding by for-profit … Continue reading
Posted in: Enrollment Management
In 2020, higher education marketers are battling to win an outsized share of a shrinking pool of domestic and international students. Here are the 20 innovative trends that are underpinning higher education marketing. OUTLOOK & CULTURE 1. Celebrating Heroes … Continue reading
Posted in: Higher Education Marketing
Over the last 25 years, Elliance has developed .edu websites using proprietary, open-source and commercial grade content management systems (CMS). As a technology agnostic agency, we try and support the prior investments of our clients. Occasionally, we are asked to … Continue reading
Making a business case for investing in a comprehensive website redesign to ROI-minded, quant-driven cabinet members is vastly different than making a case to marketing leaders who intuitively understand the value of a great website. For quantitively inclined cabinet members, … Continue reading
Posted in: college website redesign, ROI