Ideas, insights and inspirations.

The responsibilities of an academic Dean rival those of a big city mayor. They set strategic direction, gather allies, hunt revenue, champion ideas and ideals, administer day-to-day operations and accrue power. How can Deans best flourish in their current role … Continue reading

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Experience tells us that great beginnings matter for these reasons: clear purpose calms winds of change seeing (“our future”) becomes believing strong messages invite loyalists trust takes root The number and variety of decisions, opportunities and challenges that come with … Continue reading

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Elliance, as a marketing and strategy agency, views the US News business school rankings from a brand strategy perspective. For us, a brand is the sum of all experiences, be they virtual, experiential or architectural interactions. From our perspective, business … Continue reading

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Elliance, as a marketing and strategy agency, views the US News law school rankings from a brand strategy perspective. For us, a brand is the sum of all experiences, be they virtual, experiential or architectural interactions. From our perspective, law … Continue reading

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