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Tag: Admissions Yield

Improving Admissions Yield with Admitted Student Microsites

In today’s world, the college application is the new inquiry. Enrollment managers can’t expect admitted students to accept their offers and simply show up. They must continue to romance them until they show up on campus. Admitted student microsites represent just one of the tactics to guide students in this direction. Listed below are best […]

12 Strategies for Improving Admissions Yield

For tuition-dependent colleges, enrolled students hold the key to their survival and prosperity. Student deposits are moments of truth for presidents and vice presidents of enrollment. Cash coffers are either replenished or not. Last minute surprises arising from unexpectedly low yields can cause a ton of angst. This is why successful colleges employ intentional strategies […]

Elliance

The best admissions yield piece ever?

To higher education marketing pros, April & May is “yield season.” It’s the culmination of all their marketing and relationship-building efforts to convert a suspect to a prospect to an applicant to an admitted student. Yield is the percentage of admitted students who actually decide to enroll. This is a big deal in enrollment marketing […]

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Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.

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