Tag: College Enrollment Marketing

How to Recruit Undergraduate Students: A Playbook for Growing Enrollment

With strained budgets, weakened endowments and the anticipated demographic cliff the college bound undergraduates are beginning to shrink. Colleges are developing strategies for winning an outsized share of a shrinking undergraduate market. Our higher education marketing and enrollment clients have started asking us to prepare a playbook for successfully recruiting and growing undergraduate student enrollment. […]

Elliance

5 Big Content Questions in a Time of Crisis

Like every market, the audience of college-bound high school seniors is responding to change and uncertainty with… more change and uncertainty. Very recent surveys show roughly a quarter of next year’s class feeling uncertain about whether they will attend their first choice college, attend a school closer to home, or delay college enrollment for a […]

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Welcome to the Elliance Aha! Blog where we share digital marketing ideas, insights and inspirations for higher education, manufacturing, B2B, B2C and nonprofit brands. We are a Pittsburgh-based digital marketing agency that leverages brand, search, social, mobile and web to bring prosperity to our national and global clients.