Ideas, insights and inspirations.

This post was informed by our agency experience with clients and partially inspired by my reading of Jim Langley of Langley Innovations’ books on fundraising. College presidents, vice presidents for advancement, and board members form the trifecta for envisioning, executing … Continue reading

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…isn’t taking data from research reports and discovery sessions to come up with creative ideas for a campaign or a tagline. Honestly, that stuff is quite easy. The hardest part is letting go – of forgetting all the old notions, … Continue reading

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