Instagram
[fts_instagram instagram_id=256737344 super_gallery=yes image_size=100px icon_size=50px space_between_photos=1px hide_date_likes_comments=yes center_container=yes image_stack_animation=yes type=user]
Twitter
[fts_twitter twitter_name=elliance]
Constructing a fresh, effective higher education marketing plan can feel overwhelming. There are so many tactics, messages, and advertising and social media outlets to consider. With appealing options and promotion tools available at every corner, there is one in-house strategy that can be easily overlooked: thought leadership. Educators are experts in their fields of study, and they are also closest to students. Showcasing their knowledge and passions makes for genuine, thoughtful content that is attractive to current and prospective students, parents, and industry leaders alike. For every college or university that struggles with thought leadership, there is an institution or educator that excels in content development. Many of these thought leaders publish their writing and findings on LinkedIn – sharing knowledge and sparking meaningful discussions. In celebration of these thought leaders, LinkedIn published its second annual list of “Top Voices.” This list, compiled from post-engagement data, highlights influencers from a variety of industries. Some of the higher education “top voices” … Continue reading
Posted in: Thought Leadership
Leave a comment