Ideas, musings and inspirations.

As a creative being I live for discovering inspiration all around me, and many times it’s inspiration that finds me. With fall fast approaching I think about the possibility of a road trip to take in the splendor of color … Continue reading

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1.      Create Clear Objectives The best objectives include specific measurable milestones (achieve sales of $1MM, increase conversion rates from 65% to 75%, etc.); are meaningful to your end goal; and are set at a realistic level that is motivating to … Continue reading

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Inbound marketing is essential: Provide information customers want, via blogs, videos, podcasts, articles, newsletters, social media updates and SEO and they’ll naturally turn to your website to learn more. Using multiple tactics makes inbound marketing a proactive approach that’s extremely … Continue reading

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