After the relaunch of the Carnegie Mellon Today university magazine, we have been keen on relaunching a second magazine to better understand the paradigm of integrated online and print magazines. While working with our client, Oncology Nursing Society, we recently … Continue reading
Neuroscientists would disagree with Juliet’s famous words from William Shakespeare’s Romeo & Juliet. What’s in a name? that which we call a rose By any other name would smell as sweet Smell as sweet? yes. Perceived the same as a … Continue reading
In our 20+ year history of building websites, almost all our clients were initially skeptical about the return on investment from a website redesign; they underestimated the impact the new website would have on their business. After a year or … Continue reading
Organizations, like people, create their own destiny. After serving hundreds of clients over twenty years, reading over one thousand autobiographies of entrepreneurs and successful businesses, here is what I’ve come to understand about destiny in the lives of organizations. Organizations … Continue reading
I bet I can explain all the talk about the Internet of things (IoT) and the phrase “smarter planet” in a few short paragraphs. Thirty years ago, I co-oped at GE. Our goal was to improve the efficiency of a fluorescent … Continue reading
In relaunching the online Carnegie Mellon responsive university magazine, we have created a technologically sophisticated online university magazine which is commensurate with the Carnegie Mellon brand. Some of you might recall that the magazine was relaunched just two years ago. … Continue reading
I hope you enjoy these as much as we do at Elliance: Designed by Apple in California Productivity future vision by Microsoft What inspires you?
We recently launched the William Woods University website with the thought that it might be touted as one of the best responsive design college websites. Our guidelines were simple: 1. Authenticity 2. Simplicity 3. Integrity 4. Findability 5. Usability 6. … Continue reading