Ideas, musings and inspirations.

1. 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text.
(Sources: 3M Corporation and Zabisco)brainbrain2
2. Viewers spend 100% more time on pages with videos on them.
(Source: MarketingSherpa)

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3. Pinterest generated more referral traffic for businesses than Google+, YouTube, and LinkedIn combined.
(Source: PriceGrabber)

pinterest4. Viewers are 85% more likely to purchase a product after watching a product video.
(Source: Internet Retailer)

5. 46.1% of people say a website’s design is the number one criterion for discerning the credibility of the company.

Find more great arguments for visual content at HubSpot.

Comments

  1. Very interesting study. Images and video certainly help keep visitors on a site/page, but I never knew our brains processed them 60,000x faster! I wonder how scientists even quantify that?

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